by Marelle Ellen | Sep 19, 2023 | basics, for brands, measuring
The last step in any influencer marketing campaign should be measuring the results: that helps you to decide which influencers to use in your future campaigns and what the budget for your next campaign should be. Here’s your guide on how to measure influencer...
by Marelle Ellen | Feb 28, 2023 | basics, for brands, relationships, trends
The influencer marketing industry is constantly evolving. Instead of random one-off collaborations, brands and influencers are now seeking authentic, sustainable partnerships. Thus, marketers need to turn their focus to building and nurturing successful influencer...
by Marelle Ellen | Dec 9, 2022 | basics, finding, for brands, TikTok
Finding TikTok influencers is not an easy task: there are over 1 billion active TikTok users worldwide! How to find TikTok influencers for your brand? Here’s our guide to finding the right creators! 👇🏼 1. Searching manually on TikTok2. Using a TikTok influencer search...
by Marelle Ellen | Nov 8, 2022 | basics, for brands
Influencer marketing can be one of the most cost-effective means to reach your target audience, especially if you’re a small business with a small marketing budget. Here are 7 tips to keep in mind to get the best results with influencer marketing for small...
by Marelle Ellen | Sep 16, 2022 | basics, finding, for brands
Finding suitable influencers on Instagram is not an easy task. In 2023, the number of Instagram accounts is projected to reach nearly 1.2 billion. How to find the right influencers for your Instagram influencer marketing campaigns? In general, there are three ways to...
by Marelle Ellen | Jul 30, 2022 | basics, for brands
Instagram influencer marketing is one of the fastest-growing fields of marketing: from $8 billion in 2020, the industry is predicted to grow to $15 billion by 2022. So if you aren’t using influencers for your brand yet, you are definitely missing out.. Here we have...
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