Blog | Promoty

How to measure influencer marketing?

by Kadi Pirn | May 16, 2022 | For brands

The last step in any influencer marketing campaign should be measuring the results: that helps you to decide which influencers to use in the future also and what the budget for your next campaign should be. Here’s your guide on how to measure influencer...

How to become an influencer on Instagram?

by Kadi Pirn | May 10, 2022 | Blog, For influencers

Nowadays, many people have a dream to become an influencer on Instagram. However, it probably looks very easy to people who only see the tip of the iceberg: just posting pictures and videos on Instagram, getting paid for it, or receiving free products from different...

Here’s why you should prefer Instagram micro-influencers

by Kadi Pirn | Apr 29, 2022 | Blog, For brands

When it comes to choosing which Instagram influencers to work with, it’s usually not about the number of followers. Actually, it’s the other way around: Instagram micro-influencers often bring much better results than famous influencers with millions of followers!...

How to write an influencer campaign brief that works

by Marelle Ellen | Apr 24, 2022 | For brands

A successful influencer campaign starts with a well-written influencer campaign brief. To make it easier for you, we have listed some aspects that should definitely be included in the campaign brief! What is an influencer campaign brief? In short, it’s a document that...

Instagram Reels guide: get the most out of your influencer collaborations

by renate | Apr 15, 2022 | Blog, For brands, For influencers

More and more brands are using the Instagram Reels format for influencer collaborations. For a reason: reels as a short and catchy video format that conveys information and creates emotions in a short time. Moreover, on average, reels have 22% higher reach than posts...

Here’s your guide on choosing influencers 📝

by Marelle Ellen | Apr 2, 2022 | For brands

Choosing influencers for your brand is not an easy task – in 2023, the number of Instagram accounts is projected to reach nearly 1.2 billion. How to choose influencers for your brand? Here’s a full guide on choosing influencers, based on their content, previous...