Leverage influencer marketing for Christmas campaigns
Before the holiday season when the sales go up, most brands would benefit from additional visibility. If your target group is active on Instagram, influencer marketing for Christmas is a must. Not to mention that 52% of consumers find gift inspiration from social...
Finding social media influencers – where to start?
Finding social media influencers for your brand is not an easy task. In 2021, there are 1.074 billion Instagram users worldwide. How do you find the ones for your brand? In this post, we’ll give you an overview of where to find suitable influencers, how to make...
9 ways to use influencer marketing for Instagram growth
Growing one’s audience on Instagram organically is a slow process that needs time, knowledge, consistency, and patience. That’s why many brands are working with influencers to speed up the process. Here are some tips on how to use influencer marketing for Instagram...
Micro Influencer Case Study: Lumene
Earlier this spring of 2021, Lumene launched a new product line and worked with micro influencers to gain maximum visibility for the new products in different parts of Finland. The micro influencer campaign was conducted as a part of Lumene’s overall marketing...
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