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Your guide to influencer marketing strategy planning [FREE TEMPLATE]
To make influencer marketing work well, you need a strategic approach. Before you dive into calculating reach and enjoying eye-catching photos, you need to know your goals, target group, and channels. That’s why we made a worksheet for influencer marketing...
How to measure influencer marketing success?
The last step in any influencer marketing campaign should be measuring the results: that helps you to decide which influencers to use in your future campaigns and what the budget for your next campaign should be. Here’s your guide on how to measure influencer...
How to check for fake followers on Instagram?
The attractiveness of the influencer’s “job title” has led to many ínfluencers purchasing fake followers. It means that marketers can’t choose their influencers blindfolded – you may pay for an audience of fake accounts! Thus, it’s crucial to...
3 ways to find influencers on Instagram
Finding suitable influencers on Instagram is not an easy task. In 2023, the number of Instagram accounts is projected to reach nearly 1.2 billion. How to find the right influencers for your Instagram influencer marketing campaigns? In general, there are three ways to...
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