relationships | Promoty

Influencer relationship management – full guide 📝

by Marelle Ellen | Feb 28, 2023 | basics, for brands, relationships, trends

The influencer marketing industry is constantly evolving. Instead of random one-off collaborations, brands and influencers are now seeking authentic, sustainable partnerships. Thus, marketers need to turn their focus to building and nurturing successful influencer...

9 reasons to prefer influencer marketing software over standard marketing tools

by Marelle Ellen | Oct 21, 2022 | relationships

Influencer marketing is one of the fastest-growing areas in today’s highly competitive marketing scene. 93% of marketers have worked with an influencer, and many have continued to do so over the years. Working with influencers has its benefits. It provides excellent...

Your guide to growing your brand with brand ambassadors

by Marelle Ellen | Oct 13, 2022 | for brands, relationships

You have probably heard about brand ambassadors: many world-class brands are known for their world-famous ambassadors. But what is a brand ambassador, why do they bring better results than regular influencers, and how to build your own brand ambassador program? In...

Long-term influencer partnerships work the best – here’s why

by Marelle Ellen | Oct 10, 2022 | for brands, relationships, trends

The rapid growth in influencer marketing has led to constant changes: what worked a few years ago may no longer work today. One of the strongest trends is one-off collaborations being replaced with long-term influencer partnerships and brand ambassadorship. There’s a...

Influencer relationship management – full guide 📝

9 reasons to prefer influencer marketing software over standard marketing tools

Your guide to growing your brand with brand ambassadors

Long-term influencer partnerships work the best – here’s why

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