9 influencer marketing trends you need to know in 2023
Influencer marketing is continuing its growth: in 2022, influencer marketing reached an estimated market size of $16.4 billion. In 2023, this is expected to grow a further 29% to an estimated $21.1 billion. Rapid growth, of course, also means rapid change. Here are 9...
Influencer relationship management – full guide 📝
The influencer marketing industry is constantly evolving. Instead of random one-off collaborations, brands and influencers are now seeking authentic, sustainable partnerships. Thus, marketers need to turn their focus to building and nurturing successful influencer...
Navigating the future of influencer marketing
Influencer marketing has been growing rapidly in recent years. As the industry continues to evolve, there are several trends that brands, influencers, and digital marketing agencies should be aware of to stay ahead of the curve. In this article, we will explore the...
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