Influencer Marketing Articles & News
Tips for brands to build effective strategies with Instagram influencer marketing and valuable insight for influencers who want to grow their image.
Let's take a look at three ways on how to boost word-of-mouth online through influencers: user-generated content, referrals, and product reviews.
Before you agree on a collaboration with an influencer, you should definitely check for fake followers and other suspicious signs. Here's how to do it!
Influencer marketing is growing rapidly – and rapid growth, of course, also means rapid change. Here are 10 influencer marketing trends you can expect to see this year!
Long-term collaborations are more convenient for both parties: they require less time, seem more trustworthy and bring better results. Here's why it is so!
Influencer marketing is an excellent way to boost your e-commerce store sales. Have a look at 3 tips on how to make influencer marketing work for e-commerce.
52% of consumers find gift inspiration from social media ads – make that work for your brand and use influencer marketing for Christmas. Here are some tips!
There are more than 1 billion Instagram users worldwide. How do you find influencers with whom you could collaborate to have a successful influencer marketing campaign?
Growing one’s audience on Instagram organically is a slow process. That’s why many brands are working with influencers to speed up the process. Here's how it works!
Lumene launched a new product line and wanted to collaborate with micro influencers to gain maximum visibility for the products in Finland. Here's a case study of their campaign.
Instagram micro-influencers often bring much better results for the brands than famous influencers with millions of followers. Who are they and why should you work with them?
The last, most important step in any marketing campaign should be analyzing the results. How to measure influencer marketing results?
On Instagram, visual content is everywhing. Here is a collection of 17 free Lightroom presets to level up your Instagram content – with video tutorials on how to use them!
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