Finding influencers on Instagram is not an easy task. In 2023, the number of Instagram accounts is projected to reach nearly 1.2 billion. How to find the right Instagram influencers for your brand? In general, there are four ways how brands find influencers: from...
If your target group is using TikTok, your brand should definitely be presented on TikTok – and oftentimes, working with influencers is even more effective than building your brand presence from scratch. Here’s our guide on how to find TikTok influencers! 👉🏼 If you...
The power and impact of TikTok shouldn’t be underestimated in today’s world. Besides being the procrastination tool among teenagers, the app has had a huge impact on smart entrepreneurs who are also interested in marketing on TikTok. 49% of users said...
When it comes to choosing which Instagram influencers to work with, it’s usually not about the number of followers. Actually, it’s the other way around: Instagram micro-influencers often bring much better results than famous influencers with millions of followers!...
The last step in any influencer marketing campaign should be measuring the results: that helps you to decide which influencers to use in the future also and what the budget for your next campaign should be. Here’s your guide on how to measure influencer...
A successful influencer campaign starts with a well-written influencer campaign brief. To make it easier for you, we have listed some aspects that should definitely be included in the campaign brief! What is an influencer campaign brief? In short, it’s a document that...
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