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9 reasons to prefer influencer marketing software over standard marketing tools

9 reasons to prefer influencer marketing software over standard marketing tools

by Marelle Ellen | Oct 21, 2022 | relationships

Influencer marketing is one of the fastest-growing areas in today’s highly competitive marketing scene. 93% of marketers have worked with an influencer, and many have continued to do so over the years. Working with influencers has its benefits. It provides excellent...
Top 10 bloggers in Paris – and how to find more

Top 10 bloggers in Paris – and how to find more

by Marelle Ellen | Oct 18, 2022 | bloggers, finding

Finding Paris-based French bloggers is not an easy task – there are so many of them! To make it easier for you, we’ve compiled a list of top bloggers in Paris, a short introduction of every blogger, and some guidelines on finding more local bloggers in your...
Your guide to growing your brand with brand ambassadors

Your guide to growing your brand with brand ambassadors

by Marelle Ellen | Oct 13, 2022 | for brands, relationships

You have probably heard about brand ambassadors: many world-class brands are known for their world-famous ambassadors. But what is a brand ambassador, why do they bring better results than regular influencers, and how to build your own brand ambassador program? In...
Case studies of micro-influencer campaigns we’ve loved

Case studies of micro-influencer campaigns we’ve loved

by Marelle Ellen | Oct 12, 2022 | case studies, for brands

During the last years, we’ve run over 5,000 influencer campaigns all over the Baltics, Scandinavia, and the Netherlands – mostly working with micro-influencers as they have higher engagement and stronger bonds with their followers. Here are some micro-influencer...
Long-term influencer partnerships work the best – here’s why

Long-term influencer partnerships work the best – here’s why

by Marelle Ellen | Oct 10, 2022 | for brands, relationships, trends

The rapid growth in influencer marketing has led to constant changes: what worked a few years ago may no longer work today. One of the strongest trends is one-off collaborations being replaced with long-term influencer partnerships and brand ambassadorship. There’s a...
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