by Marelle Ellen | Sep 28, 2023 | for brands
The landscape of influencer marketing platforms might be overwhelming – there are so many different tools that help businesses with influencer marketing, from discovering and choosing the right influencers to managing campaigns and tracking performance. How to choose...
by Marelle Ellen | Sep 27, 2023 | finding, for brands
Are you looking for YouTube influencers for your business or for personal use? Influencer marketing can be a great way to reach a larger audience and gain credibility for your brand – but finding the right influencers can be tricky sometimes. Here’s how to find...
by Marelle Ellen | Sep 27, 2023 | basics, finding, for brands, TikTok
Finding TikTok influencers is not an easy task: there are over 1 billion active TikTok users worldwide! How to find TikTok influencers for your brand? Here’s our guide to finding the right creators! 👇🏼 1. Searching manually on TikTok2. Using a TikTok influencer search...
by Marelle Ellen | Sep 25, 2023 | for brands
The attractiveness of the influencer’s “job title” has led to many ínfluencers purchasing fake followers. It means that marketers can’t choose their influencers blindfolded – you may pay for an audience of fake accounts! Thus, it’s crucial to...
by Marelle Ellen | Sep 20, 2023 | for brands, measuring
Influencer marketing has become an impactful marketing channel for many brands. However, to maximize the impact of influencer campaigns, it’s essential to set up a robust system for influencer marketing analytics and reporting. Here’s a step-by-step guide on how...
by Marelle Ellen | Sep 18, 2023 | for brands, measuring
The last step in any influencer marketing campaign should be measuring the ROI of your influencer collaborations: that helps you to decide which influencers to use in your future campaigns and what the budget for your next campaign should be. Let’s dive into how...
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